Campagne RTS-Coupe du Monde 2026 : Le Maroc et le Sénégal célèbrent le football comme vecteur d'unité africaine
The diplomatic and sporting ties between Rabat and Dakar were once again on full display this Friday, May 15, 2026, at the Noom Hotel. At the launch ceremony for the Senegalese Radio and Television Broadcasting (RTS) campaign for the 2026 World Cup, Hassan Naciri, Ambassador of King Mohammed VI to Senegal, delivered a memorable speech. In this address, read on behalf of the diplomat who was unable to attend, the Kingdom of Morocco paid a resounding tribute to the initiative of the Senegalese public broadcaster and its Director General, Pape Alé Niang, praising a "deeply inspired" approach that "unites several African nations around a universal passion deeply rooted in the collective imagination of our peoples: football."
This meeting, organized on the eve of Africa Day, took on a strong political and symbolic dimension. For the Moroccan diplomat, football transcends mere athletic achievement. He forcefully reiterated that "football occupies, in this respect, a prominent place in our societies" and that it "far exceeds the sole framework of sporting performance to become a privileged space for bringing people together, a universal language of fraternity, and an essential vehicle for universal human values such as respect, fair play, dignity, self-improvement, and solidarity."
The speech also highlighted recent successes in continental football, notably the quality of the organization of the last Africa Cup of Nations (AFCON) in Morocco, which was praised at the time by Senegalese President Bassirou Diomaye Faye. Looking ahead, the Kingdom welcomed the co-hosting of the 2030 World Cup alongside Spain and Portugal, a historic event that will allow the continent to host the most prestigious competition for the second time. This ambition is part of a clear diplomatic doctrine: "Pan-Africanism, as championed by His Majesty King Mohammed VI, may God assist him, is neither a slogan nor a matter of circumstance," the ambassador emphasized, specifying that it translates into a constant commitment to building lasting bridges.
As attention turns to the 2026 World Cup, Morocco expressed its best wishes for the success of its own representatives, the Atlas Lions, while emphasizing the collective significance of this endeavor for the continent's youth. In conclusion, a heartfelt tribute was paid to media professionals for their contribution to the promotion of African sport. The diplomat specifically commended the essential role of African media, and particularly that of RTS (Senegal's national broadcasting organization), its management, and all its staff, in supporting this continental momentum and promoting a peaceful, ambitious, and confident image of Africa.
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