JOJ Dakar 2026 : le CETUD déploie un dispositif de communication pour faciliter les déplacements des populations
In preparation for the Dakar 2026 Youth Olympic Games (YOG), the Ministry of Transport, through the Dakar YOG 2026 Mobility Committee, is implementing an operational plan to facilitate the movement of residents and visitors. As part of this plan, the Executive Council for Sustainable Urban Transport (CETUD), which provides the committee's secretariat, is relying in particular on an audiovisual awareness campaign broadcast on Seneweb TV.
Dakar is hosting a major international sporting event. During the Dakar 2026 Youth Olympic Games (YOG), mobility is a key issue to ensure the smooth running of the competitions, facilitate the movement of spectators and preserve the daily activities of the population.
Aware of these challenges, the Ministry, through the Dakar Youth Olympic Games 2026 Mobility Committee, whose secretariat is provided by the Executive Council for Sustainable Urban Transport (CETUD), has established an operational framework to support this event. The objective is twofold: to meet the mobility requirements related to the Games while ensuring the continuity of economic, social, and cultural activities.
This committee brings together several institutional and operational actors, including structures attached to the ministerial department, administrative authorities, local authorities, the Youth Olympic Games Organising Committee (COJOJ), the Defence and Security Forces as well as public transport operators.
Beyond organizational measures, informing and raising public awareness plays a crucial role in this strategy. It is within this framework that CETUD, in collaboration with Seneweb TV, is offering a series of short videos dedicated to the main areas and sites involved in the Dakar 2026 Youth Olympic Games.
Through this content, users are encouraged to plan their journeys, to familiarize themselves with traffic regulations, and to adapt their routes according to their destinations.
The campaign is structured around five themed video clips:
The Corniche Ouest, the Iba Mar Diop stadium, Point E and the Saly area are among the sectors receiving special attention in this information campaign.
The objective is to support motorists, public transport users, local residents and visitors in preparing their journeys during this exceptional period.
By emphasizing preventive information and anticipation, CETUD intends to contribute to a better understanding of mobility measures by the population.
Through this collaboration with Seneweb TV, the communication strategy also benefits from wide distribution on digital platforms, in order to reach as wide an audience as possible.
During the Dakar 2026 Youth Olympic Games, the watchword remains the same: get informed, plan your travel and adopt the right habits to facilitate mobility for everyone.
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